Is a Remote Professional a Good Fit For Your Business? 5 Questions
Have you ever hired someone who aced the interview but struggled in the position? Does hiring the right person feel like a gamble?
We know that these headaches can be avoided with the correct interview philosophy. Instead of settling for “good enough,” we need to ask the questions that reveal who candidates genuinely are and what they bring to the table.
The Key to Better Hiring: Ask Smarter Questions
Most interviews focus on what candidates say they can do. A better approach is to explore what they’ve done and how they think. Here’s how to dig deeper.
If you find yourself bogged down by repetitive or administrative tasks, a remote professional might help free up your schedule for bigger-picture business activities. However, you may set up a new hire to fail if your workload is too unpredictable or specialized.
Ask yourself: Which tasks consistently distract me from high-priority responsibilities? Could someone else handle these tasks efficiently with minimal training?
What Are Your Goals for the Next 3–5 Years?
Hiring a virtual assistant isn’t just about solving immediate problems—it’s about setting up your business for long-term success. If your goals include scaling your operations, boosting ROI, or building a globally aligned team, a virtual assistant might help you get there.
Ask yourself: Do I want to delegate tasks to focus on strategy and growth? Am I looking to create a more agile and cost-efficient team? Will working with a remote professional align with my company’s values and vision?
If your 3–5 year goals point toward growth and operational efficiency, a virtual assistant could be an integral part of achieving them.
1. Behavioral Questions
These reveal how candidates act under pressure, showing their problem-solving and adaptability.
Example: “Tell me about a time you had to step up when others dropped the ball.”
2: Situational Questions
Situational questions help assess critical thinking and decision-making in real-world scenarios.
Example: “How would you handle a project if resources were suddenly cut?”
3: Demonstrative Exercises
Seeing candidates in action shows how they’d perform in the job’s daily challenges.
Example: “Let’s role-play a call with an upset client.”
4: Finding Cultural and Ethical Fit
Skills matter, but so do values. Cultural and ethical alignment ensures long-term success. Ask questions like:
“Tell me about a time you faced an ethical dilemma. What did you do?”
This helps gauge their integrity and decision-making in challenging situations.
“How would you respond if a senior manager broke company policy?”
This reveals whether they’re willing to stand up for company values, even when it’s hard.
5: Understanding Work Habits and Problem-Solving
Work habits can make or break productivity. To assess these, ask:
“If you inherited a messy, outdated system, how would you fix it?”
This question shows their organizational skills and ability to prioritize.
“A client hasn’t heard back from the team and is upset. What do you do first?”
Their response gives insight into how they handle high-pressure, client-facing situations.
Hiring Process Matters
Consistency is key. Asking all candidates the same well-crafted questions not only deepens insights but also ensures fairness. A structured approach leads to better comparisons and removes bias from the process.
Can You Build The Right Remote Team? YES!
Hiring a virtual assistant is no harder than managing any other employee – it just requires a few tweaks, best practices, and the right technology tools! Seeing the value they can bring to your business with those tools, and keeping expectations high – that’s all it takes to make this year awesome(ish). Don’t forget about your virtual assistants because remote professionals need love too.
Having Trouble Hiring The Right People?
Superficial interviews lead to costly mistakes. By adopting a thoughtful, strategic interview framework, your company can save time, hire better fits, and build teams that truly move the needle. It’s time to stop settling and start finding the talent that will drive your business forward.
At Anequim, we have an experienced team dedicated to match-making growing companies with their ideal employees. Don’t have the time to interview and onboard new employees? Let us do the job for you and grow your global team.
A Virtual Executive Assistant Can Change Your Life!
A virtual executive assistant or virtual administrative assistant can be a game-changer for any business person, but it is essential to design the role for success. If not done correctly, these virtual assistant positions can add more stress to already strained professionals.
Executives often become overwhelmed when taking on operational tasks such as accounting or customer service. To reduce their stress levels, it’s best to create a role that efficiently focuses on these tasks. This can help the executive to feel more in control and make work easier to manage, and virtual assistants are the way to do it.
Hiring A Virtual Executive Assistant
When hiring a virtual assistant, it’s important to think beyond the immediate crisis and design a role that will be successful in the long term. Otherwise, the business professional may find themselves caught up on tasks after a matter of weeks and then struggling with what else to give their virtual administrative assistant.
A virtual executive assistant should help alleviate stress, not add to it – especially while the executive is trying to relax while on vacation. Designing the right role can avoid these issues and make life easier, happier, and less stressful.
A Virtual Executive Assistant Role That Works For the Busy Executive
Making this role work really is in the initial design. As consultants, we often find that overwhelmed executives are taking on operational tasks they shouldn’t be doing, such as accounting or customer service. Designing a role that focuses on these operational tasks in an effective way can help relieve the executive’s stress levels significantly.
What Tasks Can A Virtual Executive Assistant Do For Your Business?
A virtual executive assistant or remote professional can provide invaluable assistance when it comes to operational tasks that need to be completed directly by the executive. These tasks are of a sensitive nature and can range from overseeing customer service efforts to managing vendor relations. By delegating these responsibilities, executives can ensure that their job is completed efficiently and with minimal stress.
Virtual Executive Assistant Can Do Quality Control
When problems arise, a virtual assistant or remote professional can be invaluable. They can research the issue to determine the cause, no matter if it’s due to processes and procedures or a lack of training. After figuring out the root cause, they then help solve the issue – whether that means rewriting unclear procedures or reviewing task documents with those executing them.
If any flaws are noticed in the entire process or workflow, leadership teams must be consulted to determine the next steps. Quality control is an ideal role for a virtual assistant or remote professional when not occupied with executive assistant duties.
Audit Your Sales Team
Having a remote professional on board to support sales teams can help make sure sales people are following guidelines and following up with prospects.. They can ensure processes and protocols are followed, as well as take notes that help operations stay informed of the business coming in. This helps create a better relationship between sales and operations, reducing potential conflicts and crises that may arise from miscommunication.
A remote professional can make sure the sales pipeline is properly audited and all necessary rules for follow-up are enforced. Utilizing reporting tools will provide visibility to both operations and sales teams, resulting in better harmony between them and avoiding blindsiding operations with unexpected business.
Audit Your Processes and Procedures
As businesses grow, virtual assistants and remote professionals can be a huge help in keeping operations organized, up-to-date, and running smoothly. The audit and management necessary for these tasks make them ideal for an executive assistant’s workload – especially when personal tasks are scarce or their workload is light.
By engaging virtual assistants and remote professionals, leaders can trust that the operations will remain clean, documented, and consistently compliant with all software changes.
Do A Full Financial Audit
Leaders who want to increase their profits this year might find it hard to find the time to research and answer important questions. Here is an example, “Are salespeople taking an extra day in Nashville and charging the company?” or “Is the SEO vendor really doing what they say they are doing?”. Taking a closer look at these issues can help to identify potential cost savings.
A virtual executive assistant can be used as your eyes and ears in the company to ask questions, get answers, and provide valuable insights. They can help you assess whether activities such as marketing campaigns, sales commissions, and HR departments are actually making a difference in your bottom line.
Virtual Executive Assistants Can Do Research
Staying ahead of your competition can be difficult without the assistance of a remote professional. They can help you investigate new technologies, research CTOs from “XYZ Company” on LinkedIn, and review feedback for coaching programs online.
As busy executives, we often lack the time to do the necessary research and background digging that can lead to better decisions. That’s where remote professionals and executive assistants come in. Your remote professional can research potential software, coaches, team members, private equity companies, and clients – giving you all the data you need to make an informed decision. With their assistance, you can be confident that you are making the right choices for your organization.
Project Management for Virtual Executive Assistant
Having a remote professional or executive assistant can take your organization’s progress to the next level. Track project development, spot obstructions, and organize meetings to quickly address problems. Virtual Assistants can monitor and oversee vital projects to ensure they are completed on schedule and within budget. This facilitates efficient operations and maximizes outcomes.
High-Level Reporting
As entrepreneurs and business owners, we often have to generate reports for investors, silent partners, and other stakeholders. Rather than spending the effort to gather the data by yourself, let your virtual assistant do the job of obtaining the pertinent data and creating a thorough report.
Initially, collaborating with your virtual executive assistant can help determine necessary information, procedures for locating it, and formatting it in an engaging way that resonates with the target audience. Once these specifications are outlined, your executive assistant can then produce detailed reports on a regular basis according to your instructions.
Manage Your Engagements, Events, Podcasts, And More!
Utilizing a remote professional as your executive assistant can be one of the best investments for your business and personal brand. Have them apply for awards that recognize your accomplishments and progress.
They can also reach out to podcasts and request you as a guest, increasing your online visibility and the potential for new clients. Furthermore, they can propose speaking engagements at events and conferences, allowing you to showcase your expertise in a more engaging format.
What tasks can an executive assistant perform for your personal life?
A virtual executive assistant can manage a variety of tasks in your personal life, including organizing appointments, making travel arrangements, managing expenses and more. Virtual executive assistants make sure you never miss a special occasion for your family or clients.
Virtual Assistants can take the hassle out of shopping by sending gifts on your behalf. Furthermore, they can help you create processes for gifting to ensure that your clients always feel appreciated on holidays, anniversaries, and other important days.
11 Personal Tasks Your Remote Professional Can Help You With:
Kids’ sports calendars and school calendars
Make sure all their important events get on your calendar so you never miss another holiday show
Book vacations and travel
Pay your kids’ school fees for lunch and sports uniforms
Buy your kid’s school supplies and books online for you
Book your travel and hotel and make sure you get all the points
Book orthodontist appointments, cosmetic appointments, and doctors appointments for the whole family
Book home maintenance appointments or schedule your oil change
Book your kids’ teacher conferences
Book all the family’s after-school activities and fill out all the forms
Book your kids for summer camps and fill out all the forms
My executive assistant Jorge is essential to my success as a working mom. He handles all of the form-related tasks, ensuring I never miss high school admittance test deadlines or my kids’ sports and music competitions. My virtual executive assistant helps keep our family organized, on time, and at the right places for their activities and I don’t know what I’d do without him!
Get The Most Out Of Your Virtual Executive Assistant
As an overworked professional, hiring a virtual executive assistant can be a real lifesaver. It’s important to take the time to carefully consider what their role should entail. Think about how you can structure the role in a way that streamlines your operations, while also freeing up your time and reducing your stress levels. With the right system in place, a virtual assistant can make all the difference!
ICYMI: The Future is With Virtual Assistants
At Anequim, we’ve seen first-hand how the rise of virtual assistants, remote professionals, and executive assistants has been a game changer for modern businesses. With the introduction of virtual assistant technology and remote executive assistant services, companies are now better equipped to manage their operations with ease. Let Anequim help you scale your business faster than you ever thought possible!
Reduce Your Staffing Costs
Virtual assistants can be employed at a fraction of the cost of traditional employees while providing the same level of expertise and efficiency. Remote assistants offer the same benefits as regular office-based employees but come without the need for physical space or extra personnel.
More Productivity and Flexibility
Companies benefit from having more flexibility in terms of scheduling remote professionals to fit their needs. Virtual executive assistants provide experienced support at all stages from onboarding clients through ongoing customer services tasks such as appointment setting and data entry.
The Demand is Increasing For Good Reasons
As businesses recognize the value virtual assistants bring, there is an increasing demand for these services, making them an essential part of any modern enterprise. For those looking for additional help with their business, hiring a remote professional is how you do it, without having to invest in physical infrastructure or additional staff costs.
Keeping track of your goals is essential to monitor the progress of your virtual executive assistant and business. Save some time and use our FREE milestone assessment format to keep your objectives going.
Listen to The Bootstrappers Podcast with Gwenn & Jeremy Aspen for more tips, tricks, and techniques to enhance your business and accelerate growth with virtual executive assistant!
At the Property Management Mastermind Conference, Anequim attends as a company that was born out of a real pain point that most property management companies face because it was conceived to help our founders’ own property management company.
Today, Anequim is the leading virtual assistant partner for property management companies, providing highly skilled virtual assistants to property managers across the country. While Anequim has grown, so has our fondness for conferences like PMM Con, serving a vital need for the property management industry.
Why Attend the Property Management Mastermind Conference
Anequim has attended the Property Management Mastermind conference since its debut many years ago, and it has always been a rewarding experience to build relationships and network within the property management industry we know and love so much.
Every year we look forward to attending the conference and Gwenn Aspen’s opportunities to speak, present, and join panel discussions to help other property managers learn and grow their companies.
Property Management Mastermind
The conference focuses on building in the Mastermind Idea. Masterminds are not a new concept, but they are stronger today than ever before because of how effective they are at growing businesses.
This unique approach encourages small group interaction, which helps us learn better. We exchange ideas, share experiences, and find solutions together. A combination of big-name speakers and breakout sessions strikes the perfect balance of networking, education, and relationship-building for a strong and vibrant property management industry.
The mastermind concept truly unlocks our potential for success.
Conference Are Learning Opportunities
It doesn’t matter which city PMM Con is held in; the opportunities for learning and growth are always apparent and obvious to attendees. Founded by Brad Larsen of RentWerx, PMM Con has evolved into one of the country’s top-tier Property Management conferences year in and year out.
With a range of topics, from digital marketing to tenant management and legal updates, there’s always something new and valuable to learn. Business owners are information seekers who naturally want to solve real-world problems.
Knowledge workers, as they’re often referred to as, will always be in demand. In an industry like property management, where margins and markets are traditionally challenging just like many industries today, problem-solving becomes the pivotal decider between those property management companies that succeed and those that do not.
Opportunities like PMM Con are tremendous for entrepreneurs in the property management industry because they are centered on learning, growth, and networking among peers.
The conference format building ensures that attendees make the most of their time there.
Connecting with Like-Minded Professionals
One of the most significant benefits of attending the Property Management Mastermind Conference is the small group interaction. Our founder and CEO, Gwenn Aspen, has had the privilege of both speaking as a keynote addresser and leading small group discussions and panels – both being high-value aspects of the PMM Conference.
These sessions provide a comfortable space for us to connect with other property management professionals. Call it a “safe space” for property management employees, leaders, owners, and team members to ask real questions, have real debates, and learn in very tangible ways.
Asking the right questions is the only way to get the answers business owners need to learn in order for them to build successful and profitable companies for the future. These small group interactions and breakout sessions are of a sizable value to attendees who leave the conference armed with everything they need to take their businesses to the next level.
It’s amazing how much we learn from each other and the friendships we’ve made along the way.
Property Management Mastermind: Learning from Industry Leaders
The mastermind concept brings industry leaders to share their knowledge and experiences with us. Masterminds are unique in the way that they bring together some of the top leaders, shakers, and movers in a given industry, and property management is no different.
These experts offer practical advice and insights that we can apply to our property management businesses. It’s like having personal mentors guiding us toward success.
Hearing from, having discussions with, and collaborating alongside the titans of the property management industry is a truly rare experience that is alone worth the price of a ticket to attend. Learning directly from the most successful names in the property management industry is the opportunity for unprecedented individual, personal, and professional growth by all attendees.
PMM CON: A Memorable Experience
Each year, our team is filled with anticipation to discover where PMM Con will be held next. From Las Vegas, Nevada, to Nashville, Tennessee, the Property Management Mastermind Conference never disappoints in its latest home city.
Brad Larsen and his team at RentWerx will likely tell you that the birthplace of PMM CON is based in Texas, where he and his team are based out of, but the true home for the Property Management Mastermind Conference is in the hearts of each and every attendee.
Property Management: Boosting Our Business
Attending the Property Management Mastermind Conference has helped us boost our businesses in many ways. We have built many relationships that last to this day and have had the opportunity to help so many other property management companies who are in desperate need of our highly skilled virtual assistants.
We’ve gained valuable knowledge, expanded our networks, and discovered new strategies for managing tenants and marketing our services. It’s an investment that pays off year after year.
If you’re in the property management industry, we highly recommend attending the Property Management Mastermind Conference. Whether you’re a seasoned professional or just starting, there’s so much to gain from the experience.
Don’t miss the opportunity to learn, grow, and network with the best in the business.
To get even more amazing tips, tricks, and techniques for scaling up your business, check out The Bootstrappers Podcast! Get the free advice you need to turn your vision into reality.
Accountability is possible with an entrepreneurial operating system (EOS) that Anequim has implemented, like many other successful businesses today.
As business leaders, we have all been through the ups and downs of entrepreneurship, which means we know firsthand how challenging it can be to grow and maintain success in a competitive market.
That’s why implementing an approach like the Entrepreneurial Operating System (EOS) is helping so many businesses thrive.
The Entrepreneurial Operating System: A Game Changer
Created by Gino Wickman, the Entrepreneurial Operating System (EOS) is a set of simple concepts and practical tools that have transformed the way thousands of businesses operate.
For you, as a business owner, the benefits of implementing EOS are impressive and impactful from the start. EOS will help you and your team clarify your vision, instill focus and discipline, and create a healthy leadership team.
EOS is designed specifically for busy entrepreneurs like you. It addresses the six key components of any business:
Vision
People
Data
Issues
Process
Traction
By strengthening these components, EOS helps solve issues at their root cause and gain traction toward your business goals.
Vision: Uniting Your Team Under a Common Goal
One of the most powerful aspects of EOS is its ability to help everyone in your organization get 100% on the same page about where you’re going and how you plan to get there.
For many business owners, it often feels like their team was constantly pulling in different directions, struggling to align your efforts toward the same end goal. EOS will help you clarify your vision and unite as a cohesive unit, all working towards the same goal.
In Gino Wickman’s book, Traction, he describes this process as “letting go of the vine.” Imagine yourself hanging from a cliff and clinging to survival by literally clinging to the root of a vine protruding from the dirt wall.
It appears as though you will fall to your demise if you let go of the vine, but the same is true for any chance at making it to the top of the mountain if you don’t let go. Progress can’t be found when you’re simplifying ‘treading water’ to keep yourself from drowning.
As with being stuck in any old routine, letting go is actually the only way to progress forward. We must first let go of the ‘old ways’ that we are clinging to in order for us to embrace new ideas.
People: Building a High-Performing Team
EOS emphasizes the importance of having great people in your organization, from top to bottom.
This is an example of what happens far too often with many businesses: The best salesperson on your team is great at their role, so you promote them to sales director.
When they are sales directors, they are not a good fit for this new role at all. Why did this happen? Was this their fault or yours?
The key to building a high-performing team is ensuring you have the right people in the right roles. When we moved the hypothetical ‘greatest salesperson’ out of a role they were excelling at and into a completely new role, it was not their fault they didn’t succeed.
By helping you identify the right team members for your business, EOS ensures you have a talented, motivated, and dedicated workforce.
Finding out what an individual’s strengths and weaknesses are is a start, but clearly identifying the expectations of each role and defining what measurables (Key Performing Indicators) are equally crucial.
Think of each role in your company as a seat on a bus, with the bus being your business. Placing the right people in the right seats is what will eventually set up your bus for ultimate success.
Teams utilizing EOS, they’ve seen how investing in the right people can transform a business and propel it toward long-term success.
Data: Getting a Grip on Your Business
As business owners, it’s easy to get overwhelmed by emotions, opinions, and personalities.
EOS cuts through the noise and focuses on the data that truly matters.
By boiling down your organization to a handful of objective numbers, EOS gives you a clear pulse on your business’s health and performance.
Issues: Solving Problems Once and for All
Before adopting EOS, most businesses and their leadership teams often address symptoms of problems without addressing their root causes.
Cultivating a supportive environment where issues are openly and freely discussed, debated, and solved, is the only way you’ll eliminate the same problems from arising again and again.
With EOS, businesses have learned to tackle issues head-on, setting them up, knocking them down, and ensuring they don’t resurface.
This proactive approach has made a world of difference in the smooth operation of countless businesses today.
Process: Creating Consistency and Scalability
EOS encourages businesses to identify and document the core processes that define how they operate. It is not reasonable to have the steps to doing something “all in your head.”
There is no opportunity for a business to grow and scale without having systems in place that allow for it. The first step in this systematizing of your business is creating processes and procedures for everyone on your team to follow.
Systemization helps create consistency and scalability, ensuring everyone is on the same page and following the essential procedural steps.
This allows your business to maintain high quality while expanding and growing to new heights that would not be possible without these processes and procedures in place.
We don’t go to the grocery store without a list or want a doctor operating without a procedure to follow. We wouldn’t want someone building our house without a checklist and plan to follow. Why would we assume our businesses are any different?
As you will find with your own business, developing a standardized process can be invaluable in managing your remote professionals effectively.
Traction: Turning Vision into Reality
Finally, EOS brings focus, discipline, and accountability into your organization. Every successful business is a metrics-based business.
This sounds fancy, but it is merely having measurables to hold yourself, your team, and your business accountable.
By assigning specific goals and numbers to each team member, EOS helps ensure that everyone is working together to turn your vision into reality.
This is a level of accountability that is crucial for maintaining momentum and achieving consistent results.
Success Stories: How Entrepreneurial Operating Systemhas Transformed Businesses
There are so many businesses today that have experienced the transformative power of EOS.
One notable example is a property management firm that was struggling with inconsistent processes and a lack of accountability.
After implementing EOS, they saw a significant improvement in their team’s cohesion, streamlined operations, and experienced substantial growth.
Another success story comes from a small business owner who felt overwhelmed by the demands of managing a growing team.
EOS helped them establish clear roles and responsibilities, ensuring that everyone was working towards a unified vision.
As a result, the business saw a boost in productivity and efficiency, allowing the owner to focus on long-term strategic planning.
The Role of the EOS Implementer
An EOS Implementer is a valuable resource for businesses adopting the Entrepreneurial Operating System.
These trained professionals guide business owners and leadership teams through the EOS process, providing support and expertise to help companies gain traction and achieve their goals.
Implementers can seem like a scary investment at first, which is understandable considering that many startups and small businesses are already operating on a ‘shoe-string’ budget.
However, EOS implementers are most often times a very sound investment considering the ROI that they bring to your company.
Self-implementation of EOS is always a very respectable and more affordable option as well. It starts by simply reading Gino Wickman’s book ‘Traction’ and then working through the process with your team.
The biggest challenge with self-implementation has the discipline to be accountable in installing this new system of accountability.
If you believe you need some extra accountability for yourself and your team or if you want to ‘go all in’ and do it right the first time around, then hiring an EOS implementer is a sound investment into your company’s future.
Achieving Long-Term Success with Entrepreneurial Operating System
Business owners, entrepreneurs, and leaders who have implemented EOS have seen firsthand the impact that EOS can have on a company’s success.
Applying the Entrepreneurial Operating System (EOS) to your business can bring undeniable benefits.
It provides a simple yet comprehensive framework to improve management, challenge your status quo, and take your organization to new heights of growth and success.
Whether you are just starting out or pivoting for long-term success, you will find that EOS offers valuable insights and processes to guide you forward.
The bottom line is that accountability from the top to bottom and every person on your company’s team is crucial to its success and viability overall.
Accountability is a scary thing for many entrepreneurs, but it is truly the only path forward to accomplishing those “big, hairy, audacious goals” we dream about.
By taking all of these key components into consideration and taking action on them, you will be able to make valuable changes in the near future.
EOS is truly a game-changer for businesses, and if you decide to move forward with implementing it yourself or through a professional EOS implementer, the truth is that you will not be disappointed!
Accountability is a requirement for your company’s success, but with that comes a vow to discipline and commitment to a process that can appear daunting and intimidating at first.
After Entrepreneurial Operating System
Once you do commit to EOS, however, it will undoubtedly be one of the best decisions you can make for your business today.
Anequim connects entrepreneurs, property managers, and small to midsize businesses with highly skilled, bilingual, full-time virtual assistants, who we refer to as Remote Professionals.
To get even more amazing tips, tricks, and techniques for scaling up your business, check out The Bootstrappers Podcast! Get the free advice you need to turn your vision into reality.
Manufactured Homes: Attracting and Retaining Tenants
As an owner or property manager of a manufactured home community (MHC), you’re tasked with both attracting new tenants and retaining existing ones.
In an increasingly competitive market, it’s critical to employ strategic marketing techniques to stand out from the crowd.
This post explores practical strategies for marketing MHCs, designed to both draw in and retain residents.
Understanding Your Market
Successful marketing starts with a thorough understanding of your target market. Who are the potential residents of your community? What are their needs, lifestyle preferences, and financial circumstances? You should tailor your marketing efforts to appeal directly to this demographic.
Crafting an Effective Online Presence
In today’s digital age, your community’s online presence is often the first point of contact with potential tenants.
A professional, user-friendly website, updated with high-quality photos, detailed property descriptions, and testimonials from happy residents, can significantly enhance your community’s appeal.
Consider integrating virtual tours of your community and homes. This interactive feature allows prospective residents to explore the community from the comfort of their current home, making it easier for them to visualize living there.
In addition to your website, your MHC should be visible on popular online property listing sites.
More and more people are starting their housing search online; being listed on these platforms extends your reach to a broader audience.
Leveraging Social Media
Social media platforms offer an additional avenue for promoting your community.
Regularly post updates showcasing the community’s amenities and events, or highlighting any improvements.
Consider featuring stories of satisfied residents to add a personal touch to your content. Engaging with your followers by responding to comments and messages can also build a sense of community online.
Investing in Community Amenities
A well-maintained, amenity-rich community is naturally attractive to potential tenants.
Consider adding amenities that would appeal to your target market, like a playground, community garden, or fitness center.
Regular maintenance and improvements signal to current and prospective residents that you’re invested in their quality of life.
Hosting Community Events
Hosting community events can attract potential residents and foster a sense of community among current ones.
Open houses, community yard sales, or holiday gatherings can provide an opportunity for potential residents to experience the community atmosphere firsthand.
Current residents who enjoy these events are more likely to renew their leases and even refer friends or family.
Maintaining Open Lines of Communication
Communication is key to tenant retention. Ensure that residents can easily reach management with any concerns and that those concerns are addressed promptly and respectfully.
Regularly communicating about community updates, upcoming events, or maintenance schedules also helps residents feel informed and valued.
Providing Excellent Customer Service
Providing top-notch customer service can set your MHC apart. From the moment potential residents make contact, ensure that every interaction with your team is positive and professional.
This extends to current residents as well; quick response times and a friendly demeanor can go a long way in fostering tenant satisfaction and loyalty.
Implementing a Referral Program
Word-of-mouth advertising can be powerful, especially when it comes from satisfied residents. Consider implementing a referral program where current residents receive a reward for referring new tenants.
Not only does this encourage residents to spread the word about your community, but it also fosters a sense of appreciation among your tenants.
Final Thoughts
Attracting and retaining tenants in a manufactured home community involves a combination of strategic marketing and consistent, quality customer service.
By understanding your target market, crafting an effective online presence, leveraging social media, investing in community amenities, hosting events, maintaining communication, and implementing a referral program, you can boost both your occupancy rates and tenant satisfaction.
It’s about creating not just a place to live but a community where people want to stay.
About the Author
Anequim specializes in connecting Property Managers with highly skilled, bilingual virtual assistants.
From leasing calls to property maintenance coordination and accounting, Anequim’s comprehensive services are crafted to meet the unique demands of the MHC industry.
Anequim handles recruitment, learning and development, performance management, and more, ensuring a seamless integration of virtual support tailored to your property management needs.
Looking to enhance your property management services with a dedicated team of Remote Professionals? Visit Anequim today and discover how they can drive success for your community.
