SECO 2023: Schedule, Speakers, and Events

SECO 2023 Schedule, Speakers, and Events

SECO 2023 is approaching, and we are excited to share all the details with you! This year’s Premier National Conference for Owning and Managing Successful Manufactured Home Communities is happening in Renaissance Atlanta Waverly Hotel & Convention Center, GA, on September 10th – 13th. Ready to learn all about it?

Remember that Anequim will be present as a Silver Sponsor during the conference; come say hi. Contact us today to learn how virtual assistants and remote professionals are revolutionizing the multi-family housing industry and reducing companies’ costs by 60%.


SECO 2023 Schedule

The SECO ’23 conference is set to be the ultimate gathering for property management companies and individuals involved in owning and managing successful manufactured home communities.

The conference will cover various topics, such as best practices in property maintenance, community development strategies, resident engagement, legal considerations, financial management, and much more.


8:30 am – 10:00 am

Sunday, September 10:

  • 10:00 am – 3:00 pm: Golf Classic Shotgun Start
  • 1:30 pm – 3:30 pm: Atlanta Braves Game
  • 3:00 pm – 7:00 pm: Registration Opens / Exhibitor Setup
  • 6:00 pm – 8:00 pm: Networking

Monday, September 11:

  • 6:00 pm – 8:00 pm: Networking
  • 8:00 am – 8:30 am: Welcome, Introduction & Opening Remarks, 911 Memorium Presentation
  • 8:30 am – 10:00 am: Keynote Speakers
  • 10:00 am – 10:30 am: Break

Mastermind Track

  • 10:30 am – 11:30 am: Due Diligence Death Traps: Avoiding the Quicksand
  • 11:30 am – 1:30 pm- Lunch
  • 1:30 pm – 2:30 pm: What is the Real Value
  • 2:30 pm – 2:45 pm: Break
  • 2:45 pm – 3:45 pm: Thinking Outside the Box: Creative Dealmaking Strategies
  • 3:45 pm – 4:00 pm: Break
  • 4:00 pm – 5:00 pm: One Minute Money Makers

Manager Monday Track

  • 10:30 am – 11:30 am: Judge Louis Levenson
  • 11:30 am – 12:00 pm: Yardi Presentation – Modernizing Is Easier Than You Think: Where To Get Started
  • 12:00 pm – 1:30 pm: Lunch
  • 1:30 pm – 2:00 pm: There Are No Second Chances!
  • 2:00 pm – 2:30 pm: Manager Panel
  • 2:00 pm – 2:30 pm: Manager Panel
  • 2:40 pm – 3:15 pm: You Can’t Do These Things Anymore: Managing MHCs in 2023
  • 3:15 pm – 3:50 pm: You Bet Your Assets! 2.0 Everything ESA You Need to Know
  • 3:50 pm – 4:00 pm: Break
  • 4:00 pm – 4:30 pm: Everything is AI-SOME: Unleash the Power of Artificial Intelligence to Automate Your Property Marketing
  • 4:30 pm – 5:00 pm: Elevating The Customer From King To Emperor!
  • 5:00 pm – 7:00 pm: Reception & Dinner
  • 7:00 pm – 9:00 pm: Round Tables

Tuesday, September 12:

  • 8:30 am – 9:30 am: Legal Docs Done Right: Key Provisions to Avoid Nightmares
  • 9:30 am – 9:45 am: Break
  • 9:45 am – 10:45 am: How to Create an Alliance with Local Government: The Perry Project
  • 10:45 am – 11:00 am: Break
  • 11:00 am – 12:00 pm: Mastering Long Distance Ownership: From One Property to a Portfolio
  • 12:00 pm – 1:30 pm: Lunch
  • 1:30 pm – 2:30 pm: How to Fill Vacant Lots using Lonnie Dealers and Private Funding
  • 2:30 pm – 2:45 pm: Break
  • 2:45 pm – 3:45 pm: How the Federal Reserve Will Affect the Investing Landscape
  • 3:45 pm – 4:00 pm: Break
  • 4:00 pm – 5:00 pm: Increased Interest Rates, High Inflation, and Bank Failures: Where Are We Headed in the MHP Asset Class
  • 5:00 pm – 7:00 pm: Latin Night – Reception among the manufactured homes on display
  • 7:00 pm – 9:00 pm: Round Tables

Wednesday, September 13:

  • 8:30 am – 9:30 am: Special Use Community Conversions: The Overlooked Niche
  • 9:30 am – 9:45 am: Break
  • 9:45 am – 10:45 am: The Real Cost of Filling A Vacant Lot: How to Avoid Huge Mistakes
  • 10:45 am – 11:00 am: Break
  • 11:00 am – 12:00 pm: SECO23 Closing Comments

This schedule is subject to change. For the most up-to-date information, visit the conference website.

Keynote Speakers At SECO 2023

Whether you are just starting in the manufactured home communities business or have been in it for a long time, these conferences will be great tools to grow and improve your business and manage your companies. Here are this year’s incredible speakers: 


Keynote – Scott Mann

Scott Mann is a real estate entrepreneur, public speaker, author, and advocate for veterans and veterans’ families. He wrote the best-selling book Operation Pineapple Express, Game Changers, Going Local to Defeat Violent Extremists, and has spoken on three TEDx stages.

Scott founded The Hero’s Journey, a 501c3 organization dedicated to helping warriors, first responders, and their families find their voices and share their stories. By amplifying their narratives, Scott aims to foster understanding and empathy among all individuals.


Keynote – Scott Huesing

Scott A. Huesing is a highly experienced combat leader, having served as a retired United States Marine Corps Infantry Major with an honorable service record spanning 24 years. Throughout his distinguished career, he had the privilege of deploying to over 60 countries worldwide, including Iraq, Afghanistan, and the Horn of Africa.

Scott demonstrated exceptional leadership skills in these challenging environments by planning, leading, and executing countless combat missions.

As an accomplished author since 2005, Scott has received critical acclaim for his award-winning bestseller, “Echo in Ramadi” (Regnery, 2018). This poignant book captures a pivotal moment in military operations

Other Notable Speakers At SECO 2023:

  • Ben Braband – Manufactured Community Owner Operator
  • Tanner Buuck – manager for the manufactured housing sales team
  • Steve Case – Manufactured Community Owner Operator
  • KC Conway – Economist and Futurist
  • Ken Corbin – Board of trustees of Habitat for Humanity and is a Certified Management Consultant.
  • Victoria Cowart – Director of Education & Outreach for PetScreening.
  • Brett Danko – President of Financial Planning
  • Steve Edel –  Manufactured Community Owner and Operator
  • Jose Garcia – experienced mobile home investor, coach, and mentor
  • Justin Gonzales – Managing Partner at MHC Due Diligence Partners, LLC
  • Maria Horton – Director of Marketing and Regional Manager for Newport Pacific Capital Company, Inc.
  • Kurt Kelley – President of Mobile Insurance,
  • Darren Krolewski – Co-President and Chief Business Development Officer of MHVillage
  • Tom Lackey – Manufactured Home Expert
  • Ekaterina Stepanova – partner at M2K Partners
  • Buck Starr – Manufacture Home Investor
  • Cole Phillips –  Manufactured Community Owner and Operator
  • Ferd Neiman – Manufactured Community Owner Operator
  • Margo Napoles – Margo Napoles
  • Frank Murphy – Real estate entrepreneur
  • Jefferson Lilly –  Manufactured Community Owner and Operator
  • Judge Louis Levenson – Attorney

Who Can Attend SECO 2023?

SECO 2023 welcomes anyone who owns or has an interest in purchasing a manufactured home community and desires to learn from industry veterans with decades of success.

With over 700 attendees expected to participate in person this year, SECO 2023 promises to be a gathering of influential minds and trailblazers. By attending, you’ll have the chance to learn from industry veterans who have accumulated years of knowledge and experience in the field.

This exclusive group of attendees represents diverse backgrounds, including property owners, investors, developers, and industry leaders.


Why Is SECO 2023 Important For Property Management Companies?

SECO ’23 offers a comprehensive educational program to equip property management professionals with the latest trends, strategies, and tools needed to excel in their roles.

Attendees will gain valuable knowledge and insights from experienced speakers and industry leaders, enabling them to enhance operations, improve resident satisfaction, and drive community success.

Property management companies often face unique challenges specific to the manufactured home community industry. SECO ’23 offers a problem-solving approach, providing practical solutions and strategies to overcome common hurdles.

Networking Opportunities

SECO ’23 provides an exceptional platform for property management companies to connect and network with peers, industry experts, vendors, and service providers. 

Building relationships and exchanging ideas with like-minded professionals can lead to valuable partnerships, collaborations, and even future business opportunities.

At SECO 2023, participants expect a vibrant, inclusive atmosphere encouraging interaction and knowledge sharing. From informative panel discussions to interactive workshops and breakout sessions, there will be ample opportunities to connect with industry leaders.

Anequim and SECO 2023

As an industry leader and sponsor of SECO 23, Anequim demonstrates its commitment to supporting the growth and success of the manufactured home community sector with its expertise in providing virtual assistant services and administrative support to entrepreneurs.

By partnering with Anequim, property management companies can benefit from their extensive knowledge and resources, gaining a competitive edge in the industry. Whether it’s managing day-to-day operations, providing administrative support, or implementing innovative solutions.

Contact us to know more about Anequim’s presence on SECO 2023 or for any other business query; let us help you scale your company!

Apartmentalize 2023: Schedule, Speakers, and Events

Apartmentalize 2023: Schedule, Speakers, and Events

Apartmentalize 2023 is here, and the annual education conference for the apartment housing industry is happening June 7-9, 2023, at the Georgia World Congress Center in Atlanta, GA. For attendees, we have put together all the information about Apartmentalize 2023. This includes the Apartmentalize Schedule, Speakers, and Events.

You are invited to Anequim’s booth at the conference. Learn how their virtual assistants are transforming the multi-family housing industry. They are reducing payroll costs by 60%. Just look for the Anequim exhibit or contact them directly on their website

Let’s dive into the details of this year’s Apartmentalize conference!

Apartmentalize 2023

“Anequim is excited to attend this year’s Apartmentalize conference. We understand the difficulties faced by the multi-family housing industry. We are eager to provide real solutions for more businesses through our incredible virtual assistants.”
-Gwenn Aspen, CEO & Co-Founder of Anequim

Apartmentalize 2023 Schedule

Apartmentalize is the rental housing industry’s ultimate gathering. It brings together apartment housing professionals from across the country and worldwide. The event features world-class speakers, expert-led education sessions, suppliers demonstrating the latest products and services, and networking.

Apartmentalize 2023. Schedule

Here is the 2023 Apartmentalize Schedule:

Wednesday, June 7:

  • 8:00 AM – 9:00 AM: Registration and Breakfast
  • 9:00 AM – 9:30 AM: Welcome and Opening Remarks
  • 9:30 AM – 10:30 AM: Keynote Address: The Future of Apartment Housing
  • 10:30 AM – 11:00 AM: Break
  • 11:00 AM – 12:00 PM: Panel Discussion: The Latest Trends in Apartment Housing
  • 12:00 PM – 1:00 PM: Lunch
  • 1:00 PM – 2:00 PM: Educational Session: How to Manage Your Property More Effectively
  • 2:00 PM – 2:30 PM: Break
  • 2:30 PM – 3:30 PM: Educational Session: How to Market Your Property to Attract New Tenants
  • 3:30 PM – 4:30 PM: Educational Session: How to Comply with Government Regulations
  • 4:30 PM – 5:30 PM: Networking Reception

Thursday, June 8:

  • 8:00 AM – 9:00 AM: Registration and Breakfast
  • 9:00 AM – 9:30 AM: Keynote Address: The Future of Technology in Apartment Housing
  • 9:30 AM – 10:30 AM: Panel Discussion: The Latest Trends in Technology in Apartment Housing
  • 10:30 AM – 11:00 AM: Break
  • 11:00 AM – 12:00 PM: Educational Session: How to Use Technology to Improve Your Property Management
  • 12:00 PM – 1:00 PM: Lunch
  • 1:00 PM – 2:00 PM: Educational Session: How to Use Technology to Market Your Property
  • 2:00 PM – 2:30 PM: Break
  • 2:30 PM – 3:30 PM: Educational Session: How to Use Technology to Comply with Government Regulations
  • 3:30 PM – 4:30 PM: Networking Reception

Friday, June 9:

  • 8:00 AM – 9:00 AM: Registration and Breakfast
  • 9:00 AM – 9:30 AM: Keynote Address: The Future of Sustainability in Apartment Housing
  • 9:30 AM – 10:30 AM: Panel Discussion: The Latest Trends in Sustainability in Apartment Housing
  • 10:30 AM – 11:00 AM: Break
  • 11:00 AM – 12:00 PM: Educational Session: How to Make Your Property More Sustainable
  • 12:00 PM – 1:00 PM: Lunch
  • 1:00 PM – 2:00 PM: Educational Session: How to Market Your Property as Sustainable
  • 2:00 PM – 2:30 PM: Break
  • 2:30 PM – 3:30 PM: Educational Session: How to Comply with Government Regulations on Sustainability
  • 3:30 PM – 4:30 PM: Closing Remarks

Please note that the schedule is subject to change. For the most up-to-date information, please visit the conference website.

Apartmentalize 2023 Speakers

This year’s list of Apartmentalize speakers is incredible! A long list of fantastic session speakers will be present at the conference. These speakers include some of the biggest names in the industry and beyond. 

Keynote – Jason Sudeikis

Jason Sudeikis is an Emmy-winning actor, comedian, writer, and producer. He is renowned for his work.This includes his roles in the films “Horrible Bosses” (2011), “We’re the Millers” (2013), and “Booksmart” (2019).

He is also well-known for his appearances on the television series “Saturday Night Live” (2005-2013) and “Ted Lasso” (2020-present). Sudeikis is a gifted storyteller with a knack for finding humor in everyday life.

He is also a passionate advocate for social justice and equality. At Apartmentalize, Sudeikis will speak about the entertainment industry. He will emphasize the value of diversity and inclusion. Additionally, he will discuss the power of storytelling.

Keynote – Lindsey Vonn

Lindsey Vonn is a retired Olympic gold and bronze medalist, New York Times best-selling author, and entrepreneur. She is one of the most decorated skiers in history, with 82 World Cup wins and four overall World Cup titles.

Vonn is also a vocal advocate for women’s empowerment and equality. At Apartmentalize, Vonn will give a talk. She will talk about her career journey, the value of persistence, and the strength of women.

Keynote – Derreck Kayongo

Derreck Kayongo is an entrepreneur and the founder of the Global Soap Project. He has also been recognized as a CNN Hero.

Additionally, he was the former CEO of the Center for Civil and Human Rights. He is passionate about global health and human rights. He has dedicated his life to making a positive impact on the world.

Kayongo is a powerful speaker and an inspiration to people worldwide. In his general session at Apartmentalize, Kayongo will share his story and his vision for a more just and equitable world. 

Other Incredible Speakers:

David Howard is the CEO of Zillow. He has over 20 years of experience in the technology industry and has led Zillow through rapid growth. Howard strongly advocates using technology to improve consumers’ lives and is passionate about making housing more affordable and accessible.

Lisa Margonelli is the author of “The Accidental City: Improvising the Future of Austin, Texas.” She is a journalist and urban planner who has written extensively about the challenges and opportunities of urban growth. Margonelli is a thoughtful and insightful observer of the urban landscape, and she is a gifted storyteller.

Ashley Ford is the CEO of RentCafe. She has over 15 years of experience in the rental housing industry and is a leading expert on the rental market. Ford is a passionate advocate for renters and is committed to making the rental process more transparent and efficient.

Shannon Watts founded Moms Demand Action for Gun Sense in America. She is a prominent supporter of gun control. She has been vital in passing gun safety regulations in multiple states. Watts is a courageous and determined advocate for change and a powerful voice for the victims of gun violence.

A.J. Jackson is the CEO of Jackson Lewis. He is a leading employment attorney with over 30 years of experience in the field. Jackson is a trusted advisor to businesses and employees and a respected voice on employment law issues.

See a complete list of all speakers, including session speakers, here

Apartmentalize 2023 Events

Apartmentalize 2023 Events Schedule

This year’s experiences at Apartmentalize are ones you do not want to miss! The Apartmentalize Expo is the largest trade show in the rental housing industry. It features over 500 exhibitors showcasing the latest products and services for apartment owners and managers.

The Apartmentalize Conference features over 100 educational sessions led by industry experts. Topics include property management, marketing, technology, and sustainability. The Apartmentalize Networking Receptions are a great opportunity to meet new people and connect with other rental housing professionals. 

Apartmentalize After Dark: This networking event occurs on the evening of the conference’s second day. Apartmentalize Happy Hour: It is an opportunity to meet other attendees and build relationships. It is a great opportunity to unwind and connect with other attendees.

Apartmentalize Events:

  • General Sessions: The General Sessions feature keynote speakers and panel discussions on the latest trends in the rental housing industry.
  • Breakout Sessions: Industry experts lead our Breakout Sessions. They cover many topics, such as property management, marketing, technology, and sustainability.
  • Apartmentalize After Dark is an evening networking event. It occurs on the first day of the conference. It is a great opportunity to relax and socialize with other attendees.

See the full list of one-of-a-kind experiences at this year’s Apartmentalize conference here.

Apartmentalize 2023 Conference Exhibitors

In 2022, exhibitors gave the expo a Net Promoter Score of 63. This means that past exhibitors highly recommend that colleagues or other suppliers of the rental housing industry exhibit at the show. See a full list and details about exhibiting at Apartmentalize here.

Apartmentalize is rich with decision-makers and experienced industry leaders. More than half of attendees perform at a manager level or higher and have more than 10 years of experience.

“Managing multi-family housing from apartments to condominiums is highly demanding, but it doesn’t have to be as stressful. We offer 24/7 Call Center and Back Office Support so you can focus on growing your business.
– Gwenn Aspen, CEO & Co-Founder of Anequim

Here are some of the benefits of attending Apartmentalize:

  • Learn from the best in the industry. Apartmentalize features world-class speakers and expert-led education sessions.
  • Network with other professionals in the rental housing industry. Apartmentalize is a great opportunity to meet new people and make connections.
  • See the latest products and services from suppliers. Apartmentalize features a trade show where you can see suppliers’ latest products and services.

Anequim Attends Apartmentalize 2023 Conference

Anequim is excited to attend the Apartmentalize conference this year. It will help multi-family property owners reduce their overhead and payroll expenses by 60%. They will do this with the help of highly skilled virtual assistants. Anequim evolved straight out of the property management industry, dramatically increasing profits in an industry with notoriously slim margins. 

“Just as the housing market has completely changed, so has how we view remote workers. Remote professionals are the future of work, especially in the multi-family housing industry”
– Gwenn Aspen, CEO & Co-Founder of Anequim

The 2023 Apartmentalize conference will feature over 100 educational sessions, networking opportunities, and a trade show. 

Open To Everyone In The Apartment Housing Industry

The conference is open to all members of the apartment housing industry, including owners, operators, managers, and suppliers. Apartmentalize 2023 will feature various speakers, including industry experts, thought leaders, and innovators. The speakers will share their insights on a variety of topics, including:

  • The latest trends in the apartment housing industry
  • How to improve your apartment operations
  • How to attract and retain tenants
  • How to increase your apartment revenue

The conference offers a great chance to find out about the most recent trends in the apartment housing industry. It is also a great opportunity to network with other industry professionals. Lastly, it can help you find solutions to your business challenges. 

Stop by Anequim’s booth if you’re attending! Discover how Anequim’s virtual assistants can help multi-family property owners and management companies save up to 60% on their payroll. Experience the cost-saving advantages of using remote professionals firsthand.

Anequim's Bootstrappers for entrepreneurs podcast

The Property Management Mastermind: All You Need to Know

The Property Management Mastermind Conference

At the Property Management Mastermind Conference, Anequim attends as a company that was born out of a real pain point that most property management companies face because it was conceived to help our founders’ own property management company. 

Today, Anequim is the leading virtual assistant partner for property management companies, providing highly skilled virtual assistants to property managers across the country. While Anequim has grown, so has our fondness for conferences like PMM Con, serving a vital need for the property management industry.  


Why Attend the Property Management Mastermind Conference

Anequim has attended the Property Management Mastermind conference since its debut many years ago, and it has always been a rewarding experience to build relationships and network within the property management industry we know and love so much. 

Every year we look forward to attending the conference and Gwenn Aspen’s opportunities to speak, present, and join panel discussions to help other property managers learn and grow their companies. 

Conferences-Are-Learning-Opportunities- Property Management Mastermind

Property Management Mastermind

The conference focuses on building in the Mastermind Idea. Masterminds are not a new concept, but they are stronger today than ever before because of how effective they are at growing businesses. 

This unique approach encourages small group interaction, which helps us learn better. We exchange ideas, share experiences, and find solutions together. A combination of big-name speakers and breakout sessions strikes the perfect balance of networking, education, and relationship-building for a strong and vibrant property management industry.

The mastermind concept truly unlocks our potential for success.


Conference Are Learning Opportunities 

It doesn’t matter which city PMM Con is held in; the opportunities for learning and growth are always apparent and obvious to attendees.  Founded by Brad Larsen of RentWerx, PMM Con has evolved into one of the country’s top-tier Property Management conferences year in and year out.

With a range of topics, from digital marketing to tenant management and legal updates, there’s always something new and valuable to learn. Business owners are information seekers who naturally want to solve real-world problems. 

Knowledge workers, as they’re often referred to as, will always be in demand.  In an industry like property management, where margins and markets are traditionally challenging just like many industries today, problem-solving becomes the pivotal decider between those property management companies that succeed and those that do not. 

Opportunities like PMM Con are tremendous for entrepreneurs in the property management industry because they are centered on learning, growth, and networking among peers. 

The conference format building ensures that attendees make the most of their time there.


Connecting with Like-Minded Professionals

One of the most significant benefits of attending the Property Management Mastermind Conference is the small group interaction. Our founder and CEO, Gwenn Aspen, has had the privilege of both speaking as a keynote addresser and leading small group discussions and panels – both being high-value aspects of the PMM Conference. 

These sessions provide a comfortable space for us to connect with other property management professionals. Call it a “safe space” for property management employees, leaders, owners, and team members to ask real questions, have real debates, and learn in very tangible ways.  

Asking the right questions is the only way to get the answers business owners need to learn in order for them to build successful and profitable companies for the future.  These small group interactions and breakout sessions are of a sizable value to attendees who leave the conference armed with everything they need to take their businesses to the next level. 

It’s amazing how much we learn from each other and the friendships we’ve made along the way.

Property Management Mastermind: Learning from Industry Leaders

The mastermind concept brings industry leaders to share their knowledge and experiences with us. Masterminds are unique in the way that they bring together some of the top leaders, shakers, and movers in a given industry, and property management is no different. 

These experts offer practical advice and insights that we can apply to our property management businesses. It’s like having personal mentors guiding us toward success.

Hearing from, having discussions with, and collaborating alongside the titans of the property management industry is a truly rare experience that is alone worth the price of a ticket to attend. Learning directly from the most successful names in the property management industry is the opportunity for unprecedented individual, personal, and professional growth by all attendees.

PMM CON: A Memorable Experience

Each year, our team is filled with anticipation to discover where PMM Con will be held next.  From Las Vegas, Nevada, to Nashville, Tennessee, the Property Management Mastermind Conference never disappoints in its latest home city. 

Brad Larsen and his team at RentWerx will likely tell you that the birthplace of PMM CON is based in Texas, where he and his team are based out of, but the true home for the Property Management Mastermind Conference is in the hearts of each and every attendee. 

Property Management: Boosting Our Business

Attending the Property Management Mastermind Conference has helped us boost our businesses in many ways. We have built many relationships that last to this day and have had the opportunity to help so many other property management companies who are in desperate need of our highly skilled virtual assistants. 

We’ve gained valuable knowledge, expanded our networks, and discovered new strategies for managing tenants and marketing our services. It’s an investment that pays off year after year.

If you’re in the property management industry, we highly recommend attending the Property Management Mastermind Conference. Whether you’re a seasoned professional or just starting, there’s so much to gain from the experience.

Don’t miss the opportunity to learn, grow, and network with the best in the business.

To get even more amazing tips, tricks, and techniques for scaling up your business, check out The Bootstrappers Podcast! Get the free advice you need to turn your vision into reality.